Normally, political candidates send out campaign material in order to influence popular opinion. But the recent ads for Ebsen’s campaign were sent to too few households to serve this purpose effectively. The ads were evidently sent out to test their potential to influence popular opinion. They covered a wide heavily on follow-up to gauge their effect on recipients.
What this question is testing
Your task
Break the argument into its conclusion and evidence, then do exactly what the question stem asks with that structure.
Common trap
Answers that sound relevant to the topic but don't connect to the argument's actual reasoning.
Winning move
Predict what a right answer must do, then test each choice against the conclusion-evidence gap.
Reading along? Open the full official question in LawHub — we show a fragment here and keep the reasoning in our own words.