A book tour will be successful if it is well publicized and the author is an established writer.
Conclusion
Julia's book tour must have been well publicized
Evidence
If a book tour is well publicized and involves an established writer, it will be successful. Julia is an established writer. The book tour was successful.
Evaluation
Since this involves conditional logic, it is probably advisable to diagram its structure, so that finding mismatches will be easier. Premise 1: A and B → C (a conditional with two things on the left) Premise 2: B is true. Premise 3: C is true. Conclusion: Thus, A must be true.
Conversationally, we would say that the flaw is failing to consider that a book tour doesn't NEED those two components to be successful. The combo of famous writer / well publicized is guaranteed to be successful, but there's still room for tours that are famous writer / poorly promoted, unknown writer / well promoted, and unknown writer / poorly promoted to succeed.
Goal
Scan initially for a conditional premise, with an "and" in the trigger. Look for premises that factually assert half of the trigger and the consequence. Then look for a conclusion that factually asserts the other half of the trigger.