Theater managers will not rent a film if they do not believe it will generate enough total revenue—including food-and-beverage concession revenue—to yield a profit.
Evidence
Theater managers will not ~BGP → ~RF rent a film if they do not believe it will generate enough total revenue— including food-and- beverage concession revenue—to yield a profit.
Film producers want their RF films to be shown as widely as possible (rent the film).
Conclusion
Film producers tend to AYA make films that theater managers consider attractive to younger audiences.
Evaluate
The argument assumes BGP → AYA that theater managers believe that films that generate profits are likely to be those that are attractive to younger audiences.