Advertisers have learned that people

Answer choices

1. A

   Too Strong4% picked this

   use little if any written prose in

   That advertisers are sure to use pictures, that does not suggest that they are likely to use little if any written prose.

   4%
2. B

   Unsupported Relationship15% picked this

   try to encourage people to develop positive attitudes about products that can be better represented

   Products that can be better represented pictorially than in prose are not discussed in the argument.

   15%
3. C

   Unsupported Relationship2% picked this

   place their advertisements on television rather than

   This assumes that magazines do not contain pictures, which is not supported in the argument.

   2%
4. D

   Unsupported Relationship11% picked this

   highlight the desirable features of the advertised product by contrasting them pictorially with undesirable features

   Contrasting a product with competing products is not discussed in the argument.

   11%
5. E

   Correct67% picked this

   create advertisements containing pictures of things most members of the target

   Why this is right

   This applies what advertisers have learned and links to things about which people already have positive attitudes pictorially.

   Skill tested: Most Supported · how this choice captures the argument's function is the move to repeat next time.

   67%