Barr: The National Tea Association cites tea’s recent visibility in advertising and magazine articles as evidence of tea’s increasing popularity. However, a neutral polling company, the Survey Group, has tracked tea sales at numerous stores for the last 20 years and has found no change in the amount tea is no more popular now than it ever was.
What this question is testing
Conclusion
Barr is pushing back on the Tea Association. The Association says tea is getting more popular (look at all the ads and magazine pieces). Barr says no — actual sales numbers from a neutral source have not budged in 20 years, so popularity has not budged either.
Evaluate
Barr is leaning entirely on the Survey Group's sales numbers. The whole argument rises or falls on whether those numbers really tell us about tea drinking nationwide.
Think of it like this: if you wanted to know whether running shoes are getting more popular in the country, and you only checked sales at stores in one snowy mountain town, you would miss the trend. The data is real, but it is not painting the whole picture.
Goal
Find an answer that gives us a reason to suspect the Survey Group's sample is not actually capturing the national picture — or some other reason their flat-sales finding does not prove tea is no more popular.
Reading along? Open the full official question in LawHub — we show a fragment here and keep the reasoning in our own words.