A recent study reveals that television advertising does not significantly affect children’s preferences for breakfast cereals.
Conclusion (reveals that)
Television advertising does not significantly affect children's preferences for breakfast cereals.
Evidence
The study compared two groups of children: one that watched no television and another that watched average amounts. Both groups showed a strong preference for heavily advertised sugary cereals.
Evaluate
This is an Anti-Causal argument, because the conclusion is saying that one thing doesn't affect another thing.
GIVEN THAT kids showed a preference for sweet cereals whether they watched TV or not, HOW CAN WE ARGUE THAT tv ads do significantly affect kids' preferences for cereal?
Goal
Identify an answer choice that provides evidence or a causal mechanism indicating that TV advertising does, in fact, influence cereal preferences, contrary to the conclusion.