It is not reasonable to search out “organic” foods— those grown without the application of synthetic chemicals—as the only natural foods.
Conclusion
It is unreasonable to treat "organic" foods (those grown without synthetic chemicals) as the only natural foods.
Evidence
Plants produce the same compounds regardless of whether the input molecules came from synthetic chemicals or not. All plant compounds are part of nature, so all are equally natural.
Evaluate
The author moves from "organic" (the standard usage: grown without synthetic chemicals) to "natural" by way of redefining "natural" as Under that broad definition, foods grown with synthetic chemicals also qualify — but only because the author has stretched "natural" to mean something different from how it's commonly used in this context. The author's redefinition is favorable to the author's own position.
Goal
Find an answer that names the move of redefining a term in a way that helps the author's argument.